Our cutters in Israel take what to most people would be "just rocks" and create beautiful, cut, polished diamonds. They sell these diamonds to wholesale dealers and retail stores all across the United States. Just one visit will convince you that there is a sharp distinction between true wholesale prices as defined by Direct Diamond, and the so-called discount prices as defined by many others.

We have an excellent selection of loose diamonds in all shapes and sizes. Most have received diamond grading reports from three of the most well-known gem trade labs in the United States. (G.I.A., E.G.L.-USA, or A.G.S .) We also have an extensive inventory of 14k, 18k, and platinum engagement rings, wedding rings, diamond tennis bracelets, pendants and earrings. Our inventory also includes 14k or 18k chains, bracelets, and earrings as well as fine colored gem stone jewelry, and fine pearls.

We pride ourselves greatly in our courteous and friendly service, and we will always do our best to see that you have an exciting and pleasant experience when visiting our showroom and offices.

Sincerely,

Rick Lingerfelt
Diamonds, (G.I.A.)